Privacy Policy

1. Introduction

This Privacy Policy explains how information is collected, used, and disclosed when you use applications, games, and websites published or operated by YouMayWant Ltd.

This includes, but is not limited to:

• Mobile games published under the GamesYouMayWant brand (such as Neon Blackjack)
• Other mobile applications published by YouMayWant Ltd
• Our websites, including youmaywant.com

YouMayWant Ltd is the legal entity responsible for determining how personal data is processed.

Data Controller:

YouMayWant Ltd
124–128 City Road
London, EC1V 2NX
United Kingdom

2. Information We Collect

A. Device Information

When you use our mobile applications or games, we may collect limited technical information about your device, including:

• Device model and manufacturer
• Operating system version
• Advertising identifier (IDFA on iOS or AAID on Android)
• IP address (used for security, analytics, and regional purposes)
• Unique Device Identifiers: Generated solely to manage promotional code redemptions, save game progress, and prevent abuse (e.g. duplicate claims).

B. Usage Data

We collect anonymised or pseudonymised usage data to help operate, maintain, and improve our applications and games, such as:

• Game progress and session events
• Feature interactions
• Crash reports and performance diagnostics

C. Payment Information

We do not collect or store payment card details or financial account information. All in-app purchases are processed securely by third-party platforms, including Apple App Store (iOS) and Google Play Store (Android).

3. Third-Party Services

Our applications and games may use third-party services that collect information in accordance with their own privacy policies.

Advertising: Google AdMob

Used to display rewarded advertisements. AdMob may use your device’s advertising identifier to serve personalised or non-personalised ads. Policy link.

Analytics: Google Analytics for Firebase

Used to understand how users interact with our applications and games and to improve performance, stability, and features. Policy link.

In-App Purchases: RevenueCat

Used to manage and validate in-app purchase entitlements and subscriptions. Policy link.

4. How We Use Information

We use collected information to provide, operate, and maintain our services, improve user experience, monitor performance, and serve advertisements to support free experiences.

5. Legal Basis for Processing

Where applicable, we process personal data under the following legal bases: Performance of a contract, Legitimate interests (improving performance, preventing abuse), and Consent (where required by law).

6. Data Sharing

We do not sell personal data. Information may be shared with trusted third-party service providers solely for the purposes described in this Privacy Policy.

7. International Data Transfers

Information may be processed outside the UK and the EEA by our service providers. Where this occurs, appropriate safeguards are in place.

8. Children’s Privacy

Our applications and games are not directed to children under the age of 13. We do not knowingly collect personal information from children.